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7 Predictions for Email Marketing in 2016


The marketing year is rapidly drawing to a close. For some, it’s pretty much already done. The Christmas promotions are all teed up.…
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4 Ways to Optimize Email for Your Buyers


The resurgence of email marketing means more opportunity for email marketers – so how can you optimize your email marketing campaigns to take…
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How To Create Mobile Email That’s Friendly


The reports of email’s death have been greatly exaggerated.* In reality, email remains the most potent tool in the marketer’s arsenal:  The DMA…
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Mobile-Friendly Email: Trends and Best Practices


42% of the emails opened in January 2013 were opened on mobile devices. 33% were opened in a program installed on a desktop…