The Word Of The Year Is a #Hashtag

The American Dialect Society, founded in 1889, is dedicated to the study of the English language as practiced in North America, and of the other languages or dialects that influence it (or are influenced by it). Its website describes its

Color My World: How Color Affects Conversion Rates

When it comes to online marketing, the rhythm that the experts are beating their drums to is high–quality–content. Countless blog posts, white papers, and infographics have been dedicated to the umpteen Google updates that reward quality content and push low-quality,

3 Surprising Ways to Succeed in Social Media

Recently we sponsored a webinar: “The 7 Surprising Ways to Succeed in Social Media,” which more than lived up to its name. Our speaker was Dave Kerpen, the founder and CEO of Likeable Local, which has social media software for