More by Sherry Lamoreaux

Sherry is the editor of Act-On's Marketing Action blog. She also writes and edits eBooks, white papers, case studies, and miscellanea. She is an award-winning creative writer.

Act-On Employees Give Thanks

Thanksgiving. Long ago Thanksgiving was an occasion for the community to give thanks for having gotten the harvest in (and showing gratitude that there was indeed a harvest). Today most of us don’t work the land, but we still spend

Turning Website Visitors into Leads

Jim Obermayer is the host of the Sales Lead Management Radio Program, which goes out to over 8,000 worldwide members of the Sales Lead Management Association (SLMA). Recently, he interviewed Janelle Johnson, director of demand generation at Act-On, about the

Getting Down to Business: Nurturing Leads

Serial entrepreneur and small business expert David Weatherholt is the host of Getting Down to Business®, a radio talk show focused on the small business. Recently he interviewed Aaron Bolshaw, Act-On’s Group Manager of Database Marketing, about the fine art