Author Archives for Michael Gerard

Find the Right Content Marketing Mix

Posted on April 3, 2014 by | 4 Comments |

As content marketing grows in popularity, marketers are discovering that – for all but the largest and best-funded marketing teams – it’s nearly impossible to publish only original, created content at the pace expected of today’s brands. Given this reality, many successful content marketers publish a mix of content they’ve... View Article


About Michael Gerard

Curata provides software that enables marketers to create and curate the most relevant and highest quality content as part of their content marketing strategy. As CMO of Curata, Michael Gerard is responsible for Curata's marketing strategy and all related activities (i.e., product marketing, brand building, lead generation and sales enablement). Follow Michael on Twitter.

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