Author Archives for Linda West

5 Habits of Superstar Marketers

Posted on July 21, 2014 by | 3 Comments |

In a LinkedIn post from last year, Lou Adler, CEO and founder of The Adler Group, points out 12 ways to spot a high achiever. Here are the top three, edited a bit for length: They’ve been assigned difficult challenges ahead of their peers. The best people … are typically... View Article

Content Syndication: 3 Key Techniques

Posted on May 21, 2014 by | Leave your thoughts |

With the rapid rise of content marketing, time-pressed marketers know they have to get the most leverage out of each piece of content they produce. It’s difficult at best for marketing teams to continually pump out a high volume of quality content, so it’s important that the man hours and... View Article