Author Archives for Act-On Software News

10 Tweetable Insights for Better Webinars

Posted on November 20, 2012 by | Leave your thoughts |

As you’ve hopefully already discovered, webinars are a good way to generate leads, nurture existing leads, and interact with current customers. Recently, BrightTALK hosed a live video roundtable titled, “4 Demand Generation Strategies Using Webinars.” During this roundtable, a panel of speakers—including Atri Chatterjee of Act-On, Hafez Asel of ReTargeter,... View Article

7 Must-Haves for a Great Webinar

Posted on October 31, 2012 by | 1 Comment |

Register for this power-packed 30-minute webinar now Webinars are one of the best lead generation mediums marketing organizations can offer in terms of both quality and quantity. The only catch is: You can’t produce a high-quality event without a sound strategy. Here’s a short cut to excellence. Join Craig Rosenberg,... View Article

Online Video Marketing: Why Video, Why Now?

Posted on October 30, 2012 by | 1 Comment |

In a recent Target Marketing webinar sponsored by Act-On Software, the Online Marketing Deep Dive blog’s Perry Alexander and Gary Hennerberg discussed how businesses can deploy online video for effective direct marketing. Why Video, Why Now? According to Perry, there are a number of reasons why marketers should be using... View Article