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Port 25 Solutions, a provider of specialized email infrastructure software, interviewed our own David Fowler, Act-On’s Chief Privacy and Deliverability Officer, at the MAAWG meeting in October, asking two very interesting questions

Q: What percentage of an email campaign must be delivered for it to be considered successful?

and

Q: Do you believe email is going to be more, or less, relevant in the future?

What do YOU think? Answer the questions for yourself, watch this short video to see how David answered. Use the Comments section below to share your thoughts.


If you agree or disagree, please let us know.

Don’t miss “Grow Your Database Responsibly with Third Party Data “ – David and Dave Scott, Founder and CEO of MarketFish deliver expert advice will give  tips and best practices in this fast-paced webinar. Thursday, Dec. 13, 11 am Pacific. Register now.

Sherry is the editor of Act-On's Marketing Action blog. She also writes and edits eBooks, white papers, case studies, and miscellanea. She is an award-winning creative writer.